On our radar.02

A few visual and innovative treats we’ve come across this week at Flipside, through work and play.

1. Social media: Facebook canvas 

We recently put together some social media research for a presentation and came across https://canvas.facebook.com

“Facebook Canvas is a pretty amazing way to provide users an immersive, mobile experience through ads. A Full-Screen Ad Experience Built for Bringing Brands and Products to Life on Mobile”

“We built Canvas—a new post-click, full-screen, immersive mobile ad experience on Facebook that loads nearly instantaneously—to solve this problem. Canvas was created with input from the creative community at every step and is designed to help businesses tell stories and show products on mobile devices in a beautiful way. Canvas is available to advertisers around the world starting today.

Canvas is an immersive and expressive experience on Facebook for businesses to tell their stories and showcase their products. You can easily build your Canvas using a combination of videos, still images and call-to-action buttons. In Canvas, people can swipe through a carousel of images, tilt to view panoramic images and zoom in to view images in detail.

Canvas was built to bring your content to life in a fast-loading and seamless experience on Android and iOS. Leveraging the same technology used to display photos and videos quickly in the Facebook app, Canvas loads quickly, as much as 10 times faster than the standard mobile web.”


#facebook  #facebookcanvas  #socialmedia

2. Exhibitions and flower design: A new wave of flower design and gardening!

Electric daisy flower farm are based in Bradford on Avon near Bath, home of Flipside ! we are loving their work http://www.electricdaisyflowerfarm.co.uk

“We grow seasonal British flowers using organic garden practice. We create stylish natural arrangements for our design savvy clients. Our flowers come direct to you bursting with the light, energy and scent of our garden.”


Electric daisy farm recently worked for the brilliant GROW London, a contemporary garden and lifestyle fair. “GROW London brings together the worlds of horticulture and contemporary design like no other event in the UK. Bursting with ideas on how to transform your outside space”


#gardening #lifestyle #flowers #contemporarydesign #branding #london #bath  #bradfordonavon #exhibitiondesign #moresoda



3. Branding: Create a modern urban legend for wine

An ordinary piano was transformed into “the labelmaker”, connecting colors and music to launch a new bottled wine brand “vismino”.


The name “vismino” is translated to “have to listen” from Georgian, perfectly transmitting the essence of the brand, and inviting all ‘listeners’ to enjoy the experience

Every wine variety has its own character – we started our thinking from this simple notion and went through studying scientific theories of Newton, Goethe, and finally, Scriabin to launch “vismino” with a unique experiment.

We wanted to connect wine tasting with music, but also made sure that music would be involved in the creation of new wine on every stage.
We placed a set of loudspeakers playing classical music in the vineyards to influence cultivation of grapes.


#wine #branding #packaging #FMCG #music


4. Art: The Floating Piers

Artist Christo helps people to walk on water in Italy
Covered in 100,000 square metres of shimmering yellow fabric, it’s carried by a modular floating dock system of 220,000 high-density polyethylene cubes. Visitors can experience this work of art by walking on it from Sulzano to Monte Isola and to the island of San Paolo, which is framed by The Floating Piers.

“Like all of our projects, The Floating Piers is absolutely free and accessible 24 hours a day, weather permitting,” said Christo. “There are no tickets, no openings, no reservations and no owners. The Floating Piers are an extension of the street and belong to everyone.”


All images copyright michelangeloop / Shutterstock.com

SOURCE: creativeboom.com

SOURCE: Katy Cowan

#art #italy #europe #exhibit

5. Cinema: Ghost in the shell

Live action ‘Ghost in the shell’ Anime starring the brilliant Scarlett Johansson. We hope it will be great! Check out the teaser.


#cinema #ghostintheshell #Scarlettjohansson #movingimage #motiongraphics